2017 Fast Casual State of the Industry


Now in its ninth edition, the Fast Casual State of the Industry Report brings you insights and actionable intelligence from our survey of fast casual restaurant operators.


This report contains the full results of our exclusive survey of over 250 fast casual operators, touching on topics ranging from workforce to business strategy, from food and beverage trends to sales and marketing. Questions delve deep into specifics such as:

  • Internal training strategies
  • Employee turnover rates
  • Average employee wages
  • Customer service improvement plans
  • Cost of goods sold
  • Plans for new technologies
  • Industry issues like menu restrictions, immigration reform, franchise law and others
  • Limited-time offers and meal deals
  • Sales by daypart
  • Alternate ordering options
  • Social media strategy
… and many more, with almost 100 charts and graphs to help tell the story.
Also included are commentaries from industry leaders and experts:
  • Menu Trends: Simple Tastes Better | By James Park, CEO, Garbanzo Mediterranean Fresh
  • Change: It’s the Secret Sauce for Successful Restaurants| By Scott Crane, CEO, Pie Five Pizza
  • The Counter: Restaurant Industry Results for 2016 | By Dustin Minton, BDO’s Restaurant Practice
  • Equip and Empower – The Path to Positive Trajectory: How fast casual can train its way to higher sales in 2017
    By Janelle Brown, Vice President of Operations and Training, Uncle Maddio’s Pizza
  • Transparency, Authenticity and Innovation Are Vital to the Continuing Growth of Juice Bar Category
    By Steve Schulze, Co-Founder and CEO, Nékter Juice Bar
  • Protecting Your Brand in the Social Media Age | By Ellen Hartman, CEO, Hartman Public Relations
  • Fizz-Out: Our Changing Expectations for Change | Fredric Cohen, partner, Cheng Cohen
  • 4 Ways To Make Your Brand Stand Out | Bill DiPaola, President and COO, Dat Dog Enterprises
  • A Warming Trend: Soup | Eric Ersher, CEO, Zoup!

Stay informed about your industry – and what your competition is up to. Purchase your copy today!

Any questions on this premium report?  Want to see sample pages before purchasing?  Please contact Paige Hobbs at